3 March, 2023
The Difference Between Branded and Non-Branded Wine Glasses
Wine glasses are an essential tool for any bar or restaurant, but finding the right set can be challenging due to the wide variety of shapes, sizes, and styles available today. It’s worth it to take your time and choose carefully, however, because the type of wine glass you use can impact the taste of your drink and how well your customers receive it. Let’s look at two main approaches: branded promotional glasses versus non-branded promotional glasses.
Why Promo Glassware is Great for Business
Promotional glassware is a great way to get your brand name and increase brand awareness. Plus, it's a great way to show your customers that you're thinking about them and that you care about their experience with your brand.
Giving away branded glassware also shows that you're generous and want to make a lasting impression. Handing promotional wine glasses is a great way to get your brand in front of potential customers. Not only will they see your logo every time they use the glass, but they'll also think of your company whenever they drink wine.
And since wine is often enjoyed with friends, your branded glassware could help you score new customers through word-of-mouth marketing.
Branded Vs. Unbranded Wine Glasses
Regarding wine glasses, there are two leading promotional glasses: branded and non-branded.
Branded glasses have a logo or other design, while non-branded glasses are clear or tinted. So, which is better? A little history lesson might help you make up your mind.
Ever since the beginning of time, people have been trying to make themselves stand out from the crowd with clothing, jewellery, and objects they use in their everyday lives, like utensils and containers. This still holds true today, but we also do this with our cars and homes. We all want something that sets us apart from everyone else, even if it's just by having a glass that says George's Restaurant instead of Erick's Restaurant. It doesn't matter if it's a small family-owned business or the third-largest corporation in Australia — we all want what we're selling to be different from everyone else’s product.
When promoting your business, there are pros and cons to using branded vs. un-branded wine glasses. On the one hand, branded wine glasses offer a more polished and professional look that can help your business appear more established.
On the other hand, un-branded wine glasses are often less expensive and can be customised with your company logo or other design elements to reflect your brand identity better. Ultimately, deciding which type of wine glass to use for promotion depends on your budget and the image you want your business to project.
When You Should Use Promotional Wine Glasses
Promotional wine glasses are a great option if you're looking to promote your business at an event or give your customers a branded gift. They're elegant and practical, and people love receiving them. However, non-branded wine glasses may be better if you're on a tight budget. They'll still get the job done and won't break the bank.
The Glassware Only Team
